Wednesday, September 16, 2009

More on CRM v SCRM

where i stand on this is pretty obvious, but still to reinforce my point, here are my comments on Esteban's blog

http://tinyurl.com/r2x6vd

i dont see SCRM as anything new but an evolution of CRM and not a revolution. at the end of the day the adoption of social technologies isn't radically going to change the face of business.

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